This logo for the Baltimore Harbor Waterkeeper's Trash Bash was on a postcard that was in my mailbox a couple of weeks ago. I didn't pay it much mind at the time, but upon further inspection, I found that I really liked that logo that they developed for this event. The logo only measured 2x2 on the postcard, but what really stood out for me was how well the Baltimore cityscape held up at that size. The colors are vibrant, the buildings are recognizable and it remains balanced above the Waterkeeper's organizational logo below it.
I have always been fond of the circular logo, where the text acts as such a visual design element. To me, it gives the impression that the Baltimore Harbor Waterkeepers are protecting the Bay by surrounding and embracing the Inner Harbor. The compass points help to express the idea that the organization is looking in all directions to protect the natural resource. Also, the line that connects the East and West points (and bisects the logo) really ads an element of stability to the piece. It feel like it's supporting the entire city and keeps if from sliding off the rest of the logo.
Even the word "Waterkeepers" looks visibly balanced with the placement of the registered trademark on the corner (similar to where the "W" starts on the opposite side).
Finally, the use of complementary colors (blue and orange) for the text really works for me as well. The blue works to encapsulate the cityscape and the orange really draws the reader's eye to it and, ultimately the name of the event.
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